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DWTC GITEX

CONTEXT

As GITEX Global Tech Event readies for its upcoming edition, there's a distinct focus on elevating the event's digital presence and impact. Recognizing the pivotal role that effective digital marketing plays in scaling businesses, GITEX is in search of a dynamic and innovative digital agency to join forces. This collaboration aims to leverage cutting-edge digital strategies, amplify online visibility, and heighten engagement surrounding the event. The chosen agency will play a key role in shaping the narrative, expanding the reach, and ensuring GITEX continues to be a beacon for global tech innovation. This endeavor represents a strategic move towards evolving and optimizing the event's digital footprint, and promises an exciting opportunity for the selected agency to leave an indelible mark on the forefront of technology excellence.

The Dubai World Trade Centre (DWTC) is a prominent and multifaceted event venue located in the heart of Dubai, United Arab Emirates. Established in 1979, the DWTC has evolved into one of the region's premier business and exhibition hubs. Some of the most known tradeshows and exhibitions are GITEX GLOBAL, Gulfood, Dubai Airshow, Arab Health, Arabian Travel Market, Beautyworld, and more.

BRAND

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Targets

Challenges

Methodology

Outcome

SOCIAL MEDIA 73%
GOOGLE SEARCH 68%
GRAPHIC DESIGN 44%
TRAFFIC ACQUISITION 67%